Passe Consulting · Serving Arizona

ScottsdaleAutomotive · Trucking · Motorsports PR

PR, comms and brand strategy for brands doing business in Scottsdale and across Arizona -- built on 30 years in the industry.

Powersports machine Race car brand development Dealership marketing Public relations Auto parts Cars at night in motion

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PR, comms and strategy for automotive, powersports and trucking brands. Tell us where you want to be by next season and we'll map the fastest line to get there.

PHX AZ USA·MST·Est. 2009

what we do

Serving Scottsdale, AZ

From Scottsdale to the national stage, automotive, trucking and motorsports brands need a message that travels.
Passe builds it.

242,169Population
480Area code
MSTTime zone
30Years in the paddock

Passe Consulting serves OEMs, trucking brands, motorsports teams, EV companies, dealerships and suppliers doing business in Scottsdale and across Arizona -- 30 years of experience behind every launch, every message and every crisis call.

Local market

Scottsdale, Arizona is home to the annual Waste Management Phoenix Open, one of the most popular events on the PGA Tour.

Fox Consulting partners with Scottsdale, AZ businesses across major local industries -- from hospitality and luxury retail along North Scottsdale to healthcare providers in the Sonoran Desert communities -- to build eCommerce experiences that convert and keep customers coming back. For restaurant groups, spas, and tourism-focused brands, we design Shopify and WordPress storefronts optimized for mobile speed, local search visibility, and seamless booking or ordering flows. In the real estate and financial services space, our team strengthens digital marketing and SEO programs with clear conversion paths, content that answers high-intent questions, and analytics that track leads from first click to scheduled consultation. We also integrate AEO-ready content strategies so brands show up for everyday “how do I…?” voice and featured snippet queries, aligning messaging with how Scottsdale residents and visitors actually search.Across Scottsdale’s tech-forward and growth-oriented corridors, Fox Consulting helps organizations use Big Data and marketing automation to turn customer signals into smarter decisions. We implement data layers and reporting that unify eCommerce behavior, paid media performance, and on-site engagement -- then use those insights to refine digital marketing audiences, landing pages, and product or service positioning. For multi-location brands, we support SEO and local SEO to improve visibility for Scottsdale-specific intent, while maintaining consistent messaging across campaigns and channels. Whether a company needs WordPress or Shopify development, AEO and content planning, or ongoing SEO and measurement, our process is built to match each industry’s pace -- using experimentation, governance, and clean dashboards -- so Scottsdale businesses can scale confidently through seasonal demand, events, and year-round growth.

Our team plans around local news cycles and Arizona media markets as easily as national ones, so a story that starts in Scottsdale lands in front of the right audience the first time.

Wherever the work is, Passe Consulting delivers communication strategies that align teams, shape perception and move organizations forward.

Local snapshot

Arizona at a glance

  • The Grand Canyon State
  • Population7,151,502
  • Rank14
  • GDP$435,000,000,000

Who we support

  • OEMs
  • Trucking brands
  • Motorsports teams
  • EV companies
  • Event companies
  • Suppliers
  • Dealerships
  • Startups

Passe Consulting is a key revenue-driver in our marketing stack

Steve Saleen · CEO · Saleen Automotive